Consumer preference structure of online privacy concerns in an IoT environment

Woojae Kim, Yuri Park, Jungwoo Shin, and Manseok Jo

Due to the development of the Internet of Things (IoT) and IoT environments, various concerns have been raised regarding personal information infringement and leakage.

Introduction

The development of information and communication technology (ICT) such as the diffusion of smart phones have become a reality, meaning that all things are connected to a network and people are free to access the Internet anytime, anywhere....

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