Consumer driven prescription drug plans

Considerable discussion on the rising healthcare and pharmaceutical costs and the future direction of the U.S.

Consumer driven prescription drug plans

How consumers have reacted to designing their own prescription drug benefit plans

James Bologna MORPACE InternationalDonald Falkinburg CIGNA HealthCare

Most Americans are uninformed of the true cost structure of healthcare. With relatively rich health benefit packages and co-payments/co-insurance that represent a small fraction of the actual costs, U.S.consumers spend more on healthcare as a percent of GDP than any other industrialized nation. Not only do Americans spend more, they view healthcare almost as an entitlement. In a July 2001...

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