Conference notes - Social media and market research: we are becoming a listening economy and, while the future of market research is bright, it will be different

This paper summarises presentations given at the WARC Online Research Conference, 4-5 March 2009

Conference notes – Social media and market research: we are becoming a listening economy and, while the future of market research is bright, it will be different

Mike CookeGfK NOP Online Development

I was fortunate to chair the WARC Online Conference...

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