Competitor strategies in dairy products and alternatives

Sets out the state of the global consumer dairy market, and the businesses looking to succeed in it.
  • Although the industry is dominated by large multinationals, domestic players have proved to be more resilient to supply chain issues; concentrated, local presences can be an advantage in the fight for category share.
  • In an increasingly competitive and fragmented global market, growth plans are being built around growing sectors, such as plant-based alternatives, products that promise nutritional benefits and dairy snacking occasions.
  • Consequently, acquisitions and divestments are proving key to securing the right kind of products for the market....

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