Childhood Obesity: Issues and Insights

Elspeth Bradley and Marie Laver

Media messages regarding the ever increasing weight gain of children today and their poor state of nutrition are becoming ever more prevalent.

Elspeth Bradley Research & Planning, Kellogg's

Marie Laver HPI Research Group

INTRODUCTION

The Issue of Childhood Obesity

Childhood obesity is a hot topic which shows no signs of abating. Media messages regarding the...

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