Census 2021: The power of us – involving everyone in Census 2021

Census 2021, a survey for England and Wales, increased participation in the 2021 Census by launching a four-stage campaign that encouraged people to act sooner rather than later.

Campaign details

Brand: Census 2021Advertiser: Office for National StatisticsEntrant: M&C Saatchi / Manning Gottlieb OMDCategory: Not-for-Profit Principal author: Richard Storey, M&C SaatchiContributing authors:Andy Wright, M&C Saatchi; Jocelyn Major,...

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