Capital G Bank – We’re Gifferent

Capital G, an independent retail bank in Bermuda, wanted to launch a new online banking service and increase public awareness of its services in the face of significant competition in the financial services sector.
Agency: Target Marketing & Communications

Capital G Bank – We're Gifferent

Silver: Canadian Success Outside Canada

EXECUTIVE SUMMARY

Business Results Period (Consecutive Months): November 2006 to February 2007 (4 months)Start of Advertising/Communication...

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