Airbnb: #UntilWeAllBelong

Airbnb, an online marketplace and hospitality service, launched the #UntilWeAllBelong campaign in Australia, which aimed to bring the topic of marriage inequality among the LGBTQI community to the forefront of conversations.

Advertiser: AirbnbBrand: AirbnbAgency: Clemenger BBDOCountry: Australia

Objectives

In 2017, Airbnb set out to live by their core purpose – that everyone should be accepted, everywhere – and committed their entire annual brand budget to supporting...