Canal+: Validé in GTA

Canal+ launched a new series of Validé, a French rap drama, with an OOH campaign in Paris, Marseille and Los Santos – the virtual setting of Grand Theft Auto V.

Campaign video:Canal+ – Validé in GTA

Read the full campaign case study

Selected creative: Canal+ – Validé in GTA

Credits

Media agency: Havas Play ParisAdvertising and Communication Director: Céline PontygayotAdvertising and Communication Manager:Juliette Ovarlez...

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