Budapest Pride: Empty tables

Háttér Society, an NGO representing LGBTQI people in Hungary, increased earned media, reach and visitors to Budapest Pride by urging restaurants to leave a table reserved for LGBTQI rights.

Campaign video: Budapest Pride – Empty tables

Selected creative: Budapest Pride – Empty tables

Credits

Media agency: Wavemaker BudapestChief Creative Officer: Márton JedlicskaContent Specialist: Cintia NémethCreative Director: Orsolya SzladovicsDesigner: Lilla CsenkeyHead of Biddable Media: Károly ManyolaiHead of Client Service: Nóra LakockyHead of PR & Influencers: Eszter HollosyHead of Strategy: Zoltán HavasiInfluencer & PR Specialist: Rebeka MakosInfluencer Specialist: Lőrinc LernyeiJunior Content Specialist: Dorina PappSenior Art Director:Eszter Kovács...

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