BT Sport: Unseen Stats

BT, a telco brand, decreased online abuse in the UK by using artificial intelligence to track online hate speech during sport in real time.

Campaign details

Brand: BT SportBrand owner: BT GroupEntrant company: Wunderman Thompson - United KingdomIdea creation: Wunderman Thompson LondonMarket: EuropeSector: Media & publishingMedia channels:Websites & microsites, Content marketing, Outdoor,...

Not a subscriber?

Schedule your live demo with our team today