Bio-Oil: Internal brand communication platform

Bio-Oil, a skincare brand, placed siloed email communications between its global network of distributors with a mobile app that encouraged openness and collaboration.

Campaign details

Brand: Bio-OilLead Agency: Bluegrass DigitalRegion: EMEA

Strategy

Objective

Bio-Oil's marketing, selling and distribution is handled by a distribution network of independently owned companies across 155 countries. Union Swiss wanted to provide...