beyond the hype
Managing expectations
Annica TowliatSony Ericsson Mobile Communications AB andJrgen R. WarneckeSKIM Analytical
Introduction
GPRS and especially 3rd generation technology have for long been predicted as the developments that will offer the telecom industry vast new opportunities. Therefore, most of the operators as well as the manufacturers of mobile devices and mobile networks have invested heavily in R&D, mergers, acquisitions and in UMTS licenses in order to secure a leading position in the next generation mobile communication promised land. Most of these investments were made, or initiated, at the end of the last decade...