Go on, nudge me! Do people like being nudged?

This article describes the latest findings from behavioural science exploring whether people in general approve of the concept and act of nudging.

Ask yourself this – do you mind being nudged? That is, having your choices and decisions shaped and steered so you make better ones by subtly altering your physical surroundings or the communications directed toward you. Are you pro-nudging, ambivalent...

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