Bank Card Company (Belgium) – Spaar en Pluk
Campaign Title Spaar en PlukBrand Bank Card CompanyCategory A11 Services – Financial, Public Services, Utilities, Environment & AgricultureMedal SilverAgency N'Lil
BCC manages the credit card transactions of Visa and MasterCard in Belgium for 40 banks, and in return receives a commission on the transactions, which is paid by the retailers. At the beginning of 2005, following increased competition from Amex and retail credit/debit cards, the number of credit card transactions reduced. “Chip and Pin” had just been introduced and consumers...