Back To Basics And Ahead To The Future
The keys to using the Internet effectively.
Bill Bradley Bristol-Myers Squibb
Over the past few years, it can be argued that the Internet has been the most talked about medium. It started with a simple banner on HotWired (remember that?) and has progressed to being a medium with a plethora of debatable topics. My approach to complex situations, such as the state of the Internet medium, is to start with the basics in order to apply a meaningful course of action. And yes, like many other industry veterans, I am guilty...