How to build and maintain agency/client relationships, especially in a socially-distanced world

Looks at the importance of agency/client relationships, which takes on special emphasis, and requires more diligence, at a time when the COVID-19 pandemic makes face-to-face meetings impossible.

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Why it matters

With the world in the grips of the COVID-19 pandemic for the foreseeable future, the usual ways that agencies and clients find time to nurture their relationships – and build new ones – are off the table. As a great relationship is one of the most important predictors of great work, giving time and thought to how to develop these relationships, even when there can’t be face-to-face interaction, is becoming increasingly necessary.


  • Relationships between agencies and clients – and especially clients...

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