WARC subscribers can read
Why TV should be part of every brand marketer’s toolkit
The average American still spends a lot of time watching live TV – advertisers' target viewers are in fact sticking with live television, and view video and TV online far less often than assumed.
WARC helps you to plan, create and deliver more effective marketing
By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
Access unbiased, evidence-based insights that save you time and help you make marketing choices that work.
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
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We work with 76% of the world’s top agencies and 80% of Forbes most valuable brands*.