Campaign details
Brand: InvisalignBrand owner: Align TechnologyEntrant company: Starcom, ChicagoIdea creation: Starcom, Chicago / Saatchi & Saatchi, New York / Twitch, San FranciscoPR: MSL, New YorkMarket: United StatesSector: Oral HealthMedia channels: Livestreaming, Programmatic display, Search marketing, Social media, Word of mouth, influencersBudget: 500k - 1 millionCampaign video
Creative assets
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