Advanced research solutions as key to innovation in design

This paper utilizes the authors' experience in automotive interior design development within Johnson Controls to provide insight into consumer awareness, design-related issues and vision; art and expertise, the sense of workmanship and vision of designers; and the sensitivity of a consumer-driven corporation with a vision.

Advanced research solutions as key to innovation in design

Clara OrigliaMarket Dynamics InternationalJimena MartinezJohnson Controls andAndreas WlasakJohnson Controls

THE CLIENT PHILOSOPHY

Founded in 1885 in Milwaukee and listed on the New York Stock Exchange...