ad:tech Chicago 2009: Carat's Data-Synthesis Program

Geoffrey Precourt

The presentation of Carat's Mike Hess to ad:tech Chicago 2009 is the focus of this report by WARC's U.S.

ad:tech Chicago 2009: Carat's Data-Synthesis Program

Geoffrey PrecourtWARC

"People think of data people as wonky - the kind of folks who used to walk around with slide rules in their pockets," admitted Mike Hess, Carat evp/research, marketing science and...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today