The 8 ways marketers can optimise m-commerce sales

This article examines what marketers need to understand in order to capitalise on the growing trend for consumers to complete sales on their smartphones, and gain a better sales conversion rate.

8 Ways to optimise m-commerce sales

Kate Erickson Starcom

Mobile moments

This article is part of a series of articles on mobile moments. Read more

As the consumer trend for transacting sales from smartphones is set to grow exponentially, marketers need to

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