Aashirvaad MG and SRC Atta: Full funnel customer acquisition strategy on Amazon

ITC foods, the offline retailer, carried out a six-month campaign to increase consumers in India.

Campaign details

Brand: AashirvaadBrand owner: ITCEntrant company: Performics - IndiaIdea creation: Performics MumbaiMarket: AsiaSector: FoodMedia channels: Sales promotion, Search marketing, Mobile & apps, Websites & micrositesBudget: Up to 500k

Campaign...

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