Darden Restaurants responds as COVID-19 slams out-of-home dining

Stephen Whiteside

Darden Restaurants, the owner of chains like Olive Garden and LongHorn Steakhouse, is seeking to adapt to the significant challenge to its business that are posed by COVID-19.

Why it matters

The out-of-home dining industry has been severely impacted by the spread of COVID-19, as traffic declines and certain areas limit restaurants to providing takeout services. How this category responds will be instructive for marketers in...

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