Zespri Kiwifruit: Zespri brand relaunch campaign

Zespri, a kiwifruit exporter, launched a campaign in Japan to encourage consumers to enjoy living a healthy lifestyle easily by eating kiwifruit.

Campaign Details

Brand: Zespri Kiwifruit Advertiser: Zespri International Agency: Dentsu Inc. Country: Japan

Campaign objectives & challenges

Zespri is an international kiwifruit exporter born in New Zealand. They recently renewed their brand promise t

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