Black Forest Plants the First Ever Virtual National Forest on Instagram

Black Forest, a confectionery brand, partnered with the National Forest Foundation in the USA to plant the first ever virtual national forest on Instagram.

Campaign details

Brand: Black Forest Advertiser: Black Forest Agency: Day One Agency, Duncan Channon, Golin, Geometry, Mindshare

For the Black Forest® brand, the forest is a huge part of who we are. It's in our name and at the root of our belief that all choices, big and small, can make a real difference for us and our planet. In 2019, we leveraged social media to help raise $

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