Data ethics
This article is part of a series of articles on data ethics. Read more.
Need to know
- The GDPR has changed the way we think about data ownership, security, privacy, as well as the ethics surrounding the exchange of online information
- In the wake of GDPR, data has become scarcer. While this makes data more valuable, it also means that the challenge associated with getting consumers’ informed consent and monetizing that data has increased
- GDPR also attempts to breakdown monopolies and promote innovation. While brands may appreciate mass reach opportunities, there is no doubt that monopolies...