Addict'Aide: Like My Addiction

Addiction support organisation Addict'Aide launched an Instagram-focused, cost-effective campaign in France to highlight the early signs of addiction to alcohol.

Campaign details

Brand: Addict'Aide Brand owner: Addict'Aide Lead agency: BETC Country: France Industries: Charities & voluntary organisations Media channels: Online video, Social media Budget: No budget

Executive summary

Louise Delage first appeared on In

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