Social media disasters: seven lessons for brands

Low Lai Chow

This article highlights seven important lessons for brands using social media, based on a series of real-life social media disasters.

Social media disasters: seven lessons for brands

Low Lai Chow

What can brands learn from the ever-growing list of #fail moments? Speaking at Social Media Week Singapore, Daniel Lee, Euro RSCG’s regional digital director for Southeast Asia, drew seven...

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