WARC Webinar: Neuromarketing - Introduction to implicit

This Webinar, the first of a three part series, provides an introduction to implicit response and association testing, one of the fastest-growing new breed of science-led insight and optimization tools.

Presented by:

Thom Noble (Founder, NeuroStrata) Prof. Gemma Calvert (Professor of Marketing, Nanyang Business School, NTU and Founder, Neurosense) Andy Dean (CEO, Neurosense) Kate Rutter (Head of Commercial Insight, Global Radio)

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