Scope: Disabling awkwardness - Redefining prejudice and changing behaviour around disability
Matt Tanter, Ruth Chadwick and Mike Alhadeff
This case study describes how Scope, a UK disability charity, increased its brand awareness and challenged perceptions on disability with an educational campaign.
Scope: Disabling Awkwardness - redefining prejudice and changing behaviour around disability
Matt Tanter, Ruth Chadwick and Mike Alhadeff
Campaign details
Client: ScopeAgency: Grey LondonBrand: Scope
Summary
Ever had that feeling when you're talking to someone...
