10 facts about the value of brand websites

Laurent Flores, founder and CEO of CRM Metrix, believes that brand websites can move from being a simple marketing channel to a launchpad for building profitable, long-term customer relationships.

10 facts about the value of brand websites

Laurent Flores CRM Metrix

Two years ago, I wrote in Admap [1]about online advertising effectiveness; in this article I will look at brand websites, now that the internet has grown to a point where most advertisers...