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05 April 2022
Marketing budget growth slowed in March
Marketing budgets
Digital media planning & buying
Mobile planning and buying
The growth in marketing budgets continues but at a slower rate, according to the latest figures from WARC Data's Global Marketing Index (GMI).
Why it matters
As marketing budget growth has slowed in the start of 2022, this could suggest the strong advertising recovery seen in 2021 may now be easing to more 'normal' levels.
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