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Bridging the gap between brands and creators | WARC | The Feed

Bridging the gap between brands and creators
10 November 2022
Bridging the gap between brands and creators
Brand partnerships Influencers, KOLs Strategy

Brands are working with creators and influencers more than ever before, but these relationships can be difficult to negotiate. Both sides need to understand what they bring to the table and what compromises they are prepared to make.

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