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BOPIS to see long-term gain from COVID-19 | WARC | The Feed
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01 December 2020
BOPIS to see long-term gain from COVID-19
Purchase behaviour
E-commerce & mobile retail
Evolution of retail
Buying online and picking up in-store (BOPIS) has proven popular in India, Mexico and the United States, where over a quarter of adults have started using it or are using it more since the beginning of the COVID-19 outbreak.
Why it matters
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