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Apple extends advertising lead following iOS 14.5 | WARC | The Feed

Apple extends advertising lead following iOS 14.5
30 June 2021
Apple extends advertising lead following iOS 14.5
Data protection & privacy Data-driven marketing Using customer data

Apple devices are capturing a larger share of advertising spend following the release of iOS 14.5, but only in markets where iOS has historically been an important player, according to a WARC Data analysis of AppsFlyer data.

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