APAC consumers believe optimistic outlook is key to better living | WARC | The Feed

APAC consumers believe optimistic outlook is key to better living

The most important ingredient for living a healthier, longer and better life was identified as “an optimistic outlook”, according to a new study released by AIA Group.

The most important ingredient for living a healthier, longer and better life was identified as “an optimistic outlook”, according to a new study released by AIA Group.

Having an optimistic outlook was 2.3 times more common amongst the group of people that scored highest on the insurance brand’s survey, which asked participants from six APAC markets to rate their performance across a range of behaviours and actions that were touted to enable people to live “healthier, longer, better lives”.

These eight “ingredients” were the same factors that helped combat the stresses caused by the COVID-19 pandemic, and were defined as:

• Having an optimistic outlook;
• Being active and engaged;
• Self-motivation;
• Understanding yourself and your emotions;
• Feeling a sense of independence;
• Maintaining quality relationships;
• Never stopping learning or exploring; and
• Making time to recharge.

Sourced from AIA Group