Campaign details
Brand: DocuSignBrand owner: DocuSignEntrant company: Hardhat MelbourneIdea creation: Hardhat MelbourneMarket: AustraliaSector: Business servicesMedia channels: Online display, Online video, Social media, Word of mouth, InfluencersBudget: Up to 500k
Executive summary
DocuSign, the digital document signing and agreement cloud platform, is transforming the way the world agrees. Already number one globally for electronic signature, DocuSign had become a verb for digital contracts.
We were tasked with informing and then ultimately transforming how Australian businesses sign contracts.
Our first job was convincing paper contract-signing business leaders...