Campaign details
Brand: AdventhealthBrand owner: AdventhealthEntrant company: 22squared, AtlantaMarket: USASector: Healthcare services, providersMedia channels: Mobile & apps, Newspapers, Online display, Online video, Radio & audio, Social media, Television, Websites & microsites, Word of mouth, influencersBudget: 5 - 10 million
Executive summary
AdventHealth's Feel Whole Challenge was a 21-day devotion to your body, mind and spirit. By meeting people where they were with diverse voices and over 1100 pieces of content, we inspired them to think about their health, and our brand, even when they weren't sick. The...