Campaign details
Agency: Groundfloor MediaCountry: United States
GroundFloor Media (GFM) epitomizes the concept of an innovative and creative culture, based on the concept of a "work/life blend." In fact, since its inception in 2001, the vision for GFM has been that of the "anti-agency." Founder Laura Love had worked both in and with traditional PR agencies and wanted to create a different kind of company – one that would, as outlined in the award category description, "spur creativity, innovation and retention." To that end, agency team members enjoy a long list of traditional benefits, along with an...