Campaign details
Advertiser: Finnish Chemical Industry, Neste, K-Group, Lassila & Tikanoja, Rinki, Honkajoki, Rural Women's Advisory Organisation, Finnish Water Utilities Association, Finnish Environmental IndustriesAgency: MilttonCountry: Finland
Can any good come of this?
Cars aren't super good for the environment. Neither is meat. Yet every year, Finns do their holiday shopping by car and bake a whopping 7 million kilograms of ham for their holiday feasts.
Well, yes.
As it turns out, Neste, the world's leading renewable fuels company, can transform any fat-based waste or residue into diesel. A car could drive for 3 kilometres on...