Retail Media Radar: Q4 2023

Provides a quarterly snapshot of the new and noteworthy events shaping the future of retail media.
  • After a test earlier this year with Pinterest, Amazon is moving ahead with a program that will allow shoppers to link their Amazon accounts to their Facebook and Instagram profiles, expected to jumpstart interest in the social commerce space.
  • Instacart’s first quarterly earnings report has some industry watchers concerned about the platform’s lackluster financial performance.
  • If the merger gets approved in 2024, the Kroger-Albertsons deal will create a powerful retail media offering, one that would pose a clear competitive challenge to Walmart, the second-largest player in the retail media sector....

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