Black & Abroad: The black elevation map

Black & Abroad, a US travel brand, launched an international campaign to build its domestic travel credentials, stimulate interest in Black-centred domestic travel and create a cultural counterpoint to Black pain narratives.

Campaign video: Black & Abroad – The black elevation map

Selected creative: Black & Abroad – The black elevation map

Credits

Media agency: Initiative TorontoChief Strategy Officer: Nish ShahDirector, Communications Design: Lara SenbanjoDirector, Strategy: Christian KernDirector: Christian KernDirector:Lara Senbanjo...

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