Selected creative: Macmillan Cancer Support – Whatever It Takes
Read the full campaign case study
Credits
Creative agency: AMV BBDO LondonAgency Producer: Verity ElvinArt Director: Scott KellyBoard Account Director: Alex Bird / Rachel DymondChief Creative Officer: Alex GrieveChief Strategy Officer: Tom WhiteCopywriter: Benjamin PolkinghorneCreative Director: Andy CloughCreative Director: Richard McGrannDesigner: Daniel MeadExecutive Creative Director: Nadja Lossgott / Nicholas HulleySenior Account Manager: Angela KwashieSenior Strategist:Nicola Willison...