Behind Tesco’s ambitious plans to improve health for consumers and the planet

Brian Carruthers

Tesco, the UK supermarket chain, has identified a gap in consumers’ knowledge and understanding of how food contributes to both personal health and the health of the planet, and is aiming to address this.

“There’s a real gap of knowledge, information and understanding of how food contributes to both personal health and the health of the planet,” says Allesandra Bellini, Chief Customer Officer at retail giant Tesco.

Sustainability, for example, is important for 63% of Tesco’s customers, she reported, but only 24% make any link to food.

Speaking at the Retail Week Live conference (May 2022), she highlighted the impact of the agrifood system on global biodiversity loss and the enormous amounts of land and water it consumes.

Globally, 50% of land and 70% of water is used for agriculture for food consumption, she...

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