Continuous Usability Testing for the New Audi Website
'Vorsprung durch Technik' in the Internet
Grit SchnfeldAudi AG andTim BosenickSirData GmbH
INTRODUCTION: WHY IS USABILITY IMPORTANT FOR AUDI?
The brand 'Audi' stands for a sophisticated technique, an innovative design and a clear structure. Not only the automobiles, but also the new website of Audi should reflect exactly these features.
- Sophisticated technique: The website should be easy to use and navigate.
- Innovative design: The website will have the main navigation on the right side.
- Clear structure:...