Unisys: Last One to the Future Loses
Executive summary
Product Description:
Unisys is a global IT consulting, services and support organization with 20,000 employees operating in 180 countries. The organization specializes in helping Fortune 500 companies and government institutions manage downright gnarly, ultra-complex IT challenges -- in particular, the transformation of IT architecture needed to empower digital workers.
Objective of the Campaign:
Unisys had a number of serious business issues. Number one, it was incredibly difficult to secure face-to-face sales meetings with CIOs and Senior VPs within Fortune 500 companies. While Unisys had "connections" with many clients that rely upon...