Bodyform/Libresse: There will be blood. And vulvas.

Bodyform/Libresse, a brand of feminine hygiene products, connected to UK and Scandinavian women by creating an open culture about period blood and vaginas.

Campaign videos: Bodyform/Libresse – There will be blood. And vulvas.

Read the full campaign case study

Selected creative: Bodyform/Libresse – There will be blood. And vulvas.

Credits

Agency: AMV BBDO LondonExecutive Creative Director: Alex Grieve / Adrian RossiCreative Director: Toby Allen / Jim HilsonCopywriter: Nicholas Hulley / Caio GiannellaArt Director: Nadja Lossgott / Mario Kerkstra / Diego de OliveiraPlanner: Bridget Angear / Rebecca Fleming / Edwina Dennison / Rosie Stipic / Nikki GherardiArt Producer: Kirstie JohnstoneProject Manager: Leonie ChaudryHead Of Social & Emerging Platforms:Candice...

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