Keep listening to that wee, small voice
Leo BurnettFounder, Leo Burnett
Hardly a week passes that I don't get a letter from a young man or woman, a college professor or some-body asking me if I think there is as much opportunity in the creative end of the advertising business today as there was when we set up shop a little over twenty-five years ago.
My answer is always an emphatic “yes”.
I take the attitude that advertising was just invented yesterday. By that I mean that advertising should not be regarded as a static, formalized business but a...