India 2024: Fulfilling the potential of the “many Indias”

Narayan Devanathan

With India poised to continue leapfrogging politics, technology and the economy, dentsu’s Narayan Devanathan explains why 2024 is the year that everything everywhere will undergo the great reset all at once.

This article is part of a Spotlight series on India's path to global influence. Read more

I keep revisiting this quote by Edward Luce from his 2004 book, “In Spite of the Gods: The Strange Rise of Modern India”: “India is not on autopilot to greatness. But it would take a really bad pilot to crash the plane at this point.”

The country’s flight path since then constantly makes me wonder what kind of pilots are in command of the plane. And then I remind myself of the title of his book. India’s rise is despite its gods, godmen...

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